Jeep Newsroom

Jeep® Donates Purpose-built 2026 Gladiator to Red Rock 4-Wheelers

March 30, 2026 Red Rock 4-Wheelers have served as dedicated stewards of Moab, Utah, for more than four decades. The volunteer-run club has invested countless hours, vehicles and personal resources to maintain, protect and preserve the region’s legendary trails.

Jeep® Brand Rolls Into Moab for the 60th Easter Jeep Safari

March 26, 2026 From the all-new custom Jeep® 4x4 concept builds to immersive consumer activations, the Jeep brand and JPP by Mopar are geared up to take over Moab, the country’s epicenter for off-roading adventures, March 28 to April 5.

Iliza Shlesinger Takes Over Jeep® Dealership to Sell the New 2026 Grand Wagoneer

March 24, 2026 Following the success of the Jeep® Grand Wagoneer “Family SUV” online reveal video starring comedian Iliza Shlesinger late last year, Jeep puts the comedian to work as the brand’s “chief family officer” in its new marketing effort for the new 2026 Jeep Grand Wagoneer.

Jeep® Wrangler Rockslide Infuses Bold Color Into Its Trail-ready Performance

March 12, 2026 The Jeep® brand adds a fresh hue to capability with the debut of its fifth Twelve 4 Twelve special edition, the 2026 Wrangler Rockslide, a model designed to showcase the durability and distinct personalities of Sahara and Rubicon.

Jeep® Celebrates 85 Years of Unmatched 4x4 Capability and Adventure Leadership

March 5, 2026 Jeep® brand celebrates a milestone in its storied history of purpose-built, 4x4 vehicles, marking its 85th anniversary this year by debuting limited special editions for Jeep Wrangler, Gladiator, Cherokee, Grand Cherokee, Grand Wagoneer and Compass.

Jeep® Brand Cuts Through the Cold With Gladiator Whitecap

February 19, 2026 Jeep® brand continues its mission-driven Convoy campaign with the debut of the 2026 Jeep Gladiator Whitecap, a heritage-inspired special edition that celebrates Jeep’s legendary roots through a bold, unmistakable design. 

Jeep® Brand's 'Billy Goes to the River' Takes No. 1 Automotive Spot on YouTube AdBlitz Leaderboard

February 17, 2026 Jeep® brand's social media commercial starring Big Mouth Billy Bass® and the all-new 2026 Jeep Cherokee hybrid was named the No. 1 automotive commercial on the annual YouTube AdBlitz contest.

Jeep® Brand Unleashes Wrangler Willys 392

February 12, 2026 Jeep® brand’s yearlong Twelve 4 Twelve celebration rolls on with a thunderous entrance as the fourth exclusive model joins the lineup, the 2026 Jeep Wrangler Willys 392.

Jeep® Brand Enters Strategic Partnership With Off-road Racing Star Casey Currie

February 5, 2026 This weekend, professional off-road racer Casey Currie will pilot his Trophy Jeep® in the King of the Hammers in Johnson Valley, California. Combining brutal rock crawling and wide-open desert runs, King of the Hammers is considered the toughest, one-day, off-road race in the world.

2026 Jeep® Cherokee Hybrid Takes Billy Bass to the River

February 4, 2026 The Jeep® brand releases its new spot for the all-new 2026 Jeep Cherokee hybrid as the modern midsize SUV makes its highly anticipated arrival at dealerships across the U.S.

Jeep® Brand Becomes Official Global Automotive Partner of The Snow League

January 26, 2026 The Snow League announces Jeep® brand as its global automotive partner for a multi-season partnership, marking a powerful collaboration between one of the world’s most iconic adventure brands and the league, which is redefining professional winter sports.

Jeep® Brand Launches Marketing and Advertising Campaign “Jeep Things”

January 22, 2026 The 60-second "Jeep Things" spot will run across the brand’s social media and digital channels, while a 30-second broadcast spot began airing during football games last weekend.

2026 Jeep® Wrangler Earns Top CUV Honors in J.D. Power 2026 U.S. ALG Residual Value Awards

January 22, 2026 The Jeep® brand is celebrating best-in-class honors in the J.D. Power 2026 U.S. ALG Residual Value Awards, with the 2026 Jeep Wrangler earning the highest residual value in the Compact SUV segment.

Jeep® Returns to X Games Aspen 2026 With Elevated Partnership

January 20, 2026 For the first time, the Jeep brand will serve as the presenting partner of the event while returning to its previous role as the exclusive automotive partner, underscoring more than two decades of collaboration built on performance, adventure and innovation.

New Year, New Adventures: HEMI®-powered Jeep® Wrangler Moab 392 Now Available for Orders Nationwide

January 15, 2026 From the red rocks of Utah to the back roads of Vermont, the unmistakable sound of a HEMI® V-8 is now officially coast to coast. 

Jeep® Wrangler 85th Anniversary Edition Brings Heritage Style to Legendary Capability

January 12, 2026 Jeep® brand continues its yearlong Twelve 4 Twelve celebration of 85 years of off-road leadership with the introduction of its third exclusive model, the Jeep Wrangler 85th Anniversary. This special edition pays tribute to the brand’s legendary heritage while delivering modern capability and premium touches designed for adventure.

Jeep® Brand Adds Sahara Trim to Gladiator Lineup for the First Time

December 19, 2025 The Jeep® brand is expanding its legendary Jeep Gladiator lineup as it welcomes the Saraha trim for the first time, delivering a new blend of authentic Jeep capability and everyday comfort.

2026 Jeep® Gladiator Unleashes Shadow Ops Special Edition

December 17, 2025 The Jeep® brand is pushing the limits of off-road capability and style with the debut of the Jeep Gladiator Shadow Ops, a striking new edition that makes history as the first midsize truck to offer a factory-installed winch. 

Jeep® Unveils Wrangler Whitecap, Second Exclusive Model in Yearlong Twelve 4 Twelve Celebration

December 12, 2025 The Jeep® brand continues its bold Twelve 4 Twelve celebration with the reveal of its second exclusive Wrangler buzz model: the Jeep Wrangler Whitecap.

What's New for 2026: Jeep® Gladiator

November 20, 2025 New for 2026, enhanced door hinge system to make door removal quicker and easier; new Willys ‘41 buzz model; optional aggressive all-terrain tires for Sport S trim; and new limited-edition exterior colors, including Reign and Goldilocks.

439 Articles  |  Page 1/22