Press Kit: 2019 Ram 1500

Ram Announces Pricing of All-new 2019 Ram 1500 Pickup

  • All-new 2019 Ram 1500, a no-compromise approach to the full-size truck segment with strength, durability, technology and efficiency, starts at $31,695
Auburn Hills, Mich. March 5, 2018 - Ram Truck today announced the all-new 2019 Ram 1500 pickup truck – an industry leader in strength, durability, technology and safety – will have a starting Manufacturer’s Suggested Retail Price (MSRP) of $31,695 plus $1,645 destination fee.
 
"In launching the all-new 2019 Ram 1500, we knew it was important to offer class-leading features and technology. But it's also important to offer our great product at a competitive price,” said Mike Manley, Head of Ram Truck Brand – FCA. "We feel that we've delivered the right no-compromise mix that Ram Truck customers will appreciate." 

The all-new 2019 Ram 1500 is available in a wide range of offerings, from the well-equipped Tradesman Quad Cab 4x2’s $31,695 MSRP to the technology-leading Limited Crew Cab 4x4 V-8 with standard 12-inch Uconnect touchscreen at $57,390 plus destination.
 
Tradesman, Big Horn and Rebel pricing reflects the standard 3.6-liter Pentastar V-6 eTorque mild hybrid powertrain (late availability). The optional 5.7-liter HEMI® V-8 with 8-speed automatic transmission is $1,195, while the eTorque-equipped HEMI is $1,995 (late availability).
 
Laramie, Laramie Longhorn and Limited pricing reflects the standard 5.7-liter HEMI V-8, while eTorque-equipped HEMI is an additional $800 (late availability).
 
The 2019 Ram 1500 made its worldwide debut at the North American International Auto Show in Detroit in January where it generated consumer buzz over its class-leading interior space, innovative storage solutions, the segment’s most safety and security features and an overall weight reduction of 225 lbs.
 
The all-new Ram 1500 also will deliver significant gains in fuel efficiency with the all-new eTorque system on second-generation 3.6-liter Pentastar V-6 and legendary 5.7-liter HEMI® V-8 engines – the widest use of mild hybrid technology in the industry.
 
The 2019 Ram 1500 is built at FCA’s Sterling Heights (Michigan) Assembly Plant.


 
Ram Brand
Ram offers a full lineup of pickups and commercial vehicles; the Ram 1500, 2500/3500 Heavy Duty, 3500/4500/5500 Chassis Cab and ProMaster vans.

The Ram Light-Duty and Heavy Duty pickups are considerably improved for 2025 and offer new products in the fastest growing segment within the pickup space—Sport Trucks. Ram introduced the largest variety of off-road performance trucks the brand has ever offered, including the new Ram 1500 RHO with more horsepower per dollar than any other performance off-road pickup.

In the commercial business, Ram is launching the new 2025 Chassis Cab line with improvements to help customers and upfitters. Ram Professional is making considerable changes in process, execution and resources with a focus on commercial offerings, dedicated B2B-focused expertise, and sales and service support, which are critical to growing in this segment.

Ram continues to outperform the competition, setting the benchmark in the most important areas for truck buyers:
  • Segment-first: 1,000 lb.-ft of torque with Cummins Turbo Diesel
  • Most luxurious: Ram 1500 Tungsten with air suspension, 24-way massage seats and 540 horsepower
  • Ram 1500 and Heavy Duty: Best ride and handling with five-link solid rear axle with available, segment-exclusive, active-level air suspension
  • Ram 1500 RHO: Best off-road performance per dollar
  • Ram ProMaster: The most cargo space available in any traditional full size cargo van
  • Ram Power Wagon: Most off-road capable full-size pickup
Ram is improving market competitiveness and growth while maintaining pricing power through products, services and electrified offerings. Aligned under the global presence of the Stellantis Pro One commercial vehicle organization, Ram currently offers a wide range of products globally, from the Ram 700 compact pickup to the Ram 5500 Chassis Cab and a range of ProMaster vans.

Ram is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com.
 
Follow Ram and company news and video on:
Company blog: http://blog.stellantisnorthamerica.com
Media website: http://media.stellantisnorthamerica.com
Ram Truck brand: www.ramtrucks.com
Facebook: www.facebook.com/RamTrucks
Instagram: www.instagram.com/ramtrucks
Twitter: @RamTrucks, @StellantisNA
YouTube: www.youtube.com/RamTruckshttps://www.youtube.com/StellantisNA

Contact Information

Brad Horn
Cell: (416) 702-6022
David Elshoff
Office: (248) 512-2690
Cell: (248) 797-2300
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