Download Print Press Kit: 2022 Ram 1500 Ram Launches Second Phase of ‘Built to Serve’ Trucks With First Responder-inspired, Limited-edition Models New Built to Serve edition Ram 1500 pickup trucks to honor the three main first-responder services First installment a tribute to firefighter community Firefighter-inspired interior features performance cloth and premium vinyl seats, standard content encourages owner customization Available in Ram dealer showrooms later this year Ram recognizes all owners who serve or who have served our communities Auburn Hills, Mich. February 10, 2022 - Ram Truck today announced the second phase of its Built to Serve trucks, which will honor the firefighters, police officers and emergency medical service providers who serve or have served our communities. The first installment honors the firefighter community. Production begins this month at the Sterling Heights (Michigan) Assembly Plant. “After honoring each branch of the U.S. Armed Forces with our initial Built to Serve models, we felt it would be equally important to also extend our gratitude to all first responders who serve or have served our communities,” said Mike Koval Jr., Ram brand CEO – Stellantis. “Whether a first responder or civilian, Ram truck owners are very familiar with this adage as it’s something we strive to build into every truck and van we produce.” Each of the three main first responder services will be honored by Ram with two specially selected, unique low-volume exterior paint colors that evoke the spirit, mission and history of that service. This firefighter-inspired Ram 1500 Built to Serve edition is offered in Redline and Diamond Black exterior colors, with a black interior with orange accent stitching. Ram 1500 Built to Serve trucks feature other unique interior and exterior features that set them apart, including a United States flag and a Built to Serve decal on each of the rear quarter panels. Built to Serve trucks get additional stylish exterior cues, including a unique treatment consisting of an all-black grille and surround, black bumpers, black-bezel premium lighting and 20-inch aluminum wheels with a unique-to-the-edition Technical Gray finish. Body-color wheel flares also accent the exterior. Complementing the look are black badges, black wheel-to-wheel side steps and dual four-inch black exhaust tips. Inside, the Built to Serve Ram trucks represent each of the three main emergency services, accented with unique, corresponding color stitching. The first installment of the second phase of Built to Serve trucks offers an orange accent stitching. These new Ram models are also ready to display their owners' first responder pride with Built to Serve-embroidered Velcro panels on each front seat and additional Velcro panels on each front seat inboard shoulder panel. Customers can apply their own patches – flags, name tapes or slogans – to personalize their Built to Serve truck. Front seat-back panels are covered with Pouch Attachment Ladder System/Modular Lightweight Load-bearing Equipment (PALS/MOLLE) webbing to attach additional equipment or pouches. Ram 1500 Built to Serve editions also feature: "Built to Serve" instrument panel badge Lockable console storage (optional) Deeply bolstered performance cloth and vinyl Sport seats Black Onyx Chrome interior trim All-weather rubber slush mats Ram 1500 Built to Serve models are loaded with 4x4 Off-Road Group content, including: All-terrain tires Electronic-locking rear axle Hill-descent control Front suspension skid plate Steering gear skid plate Fuel tank skid plate Transfer case skid plate Tow hooks Heavy-duty off-road-calibrated front and rear shock absorbers Packages for Ram Built to Serve editions are available on Big Horn models and in all body styles and all powertrains. Ram 1500 Built to Serve models have a manufacturer’s suggested retail price (MSRP) of $46,625, plus $1,795 destination. New 2022 Ram 1500 Built to Serve models go on sale in the spring of 2022. Ram Brand Ram offers a full lineup of pickups and commercial vehicles; the Ram 1500, 2500/3500 Heavy Duty, 3500/4500/5500 Chassis Cab and ProMaster vans. The Ram Light-Duty and Heavy Duty pickups are considerably improved for 2025 and offer new products in the fastest growing segment within the pickup space—Sport Trucks. Ram introduced the largest variety of off-road performance trucks the brand has ever offered, including the new Ram 1500 RHO with more horsepower per dollar than any other performance off-road pickup. In the commercial business, Ram is launching the new 2025 Chassis Cab line with improvements to help customers and upfitters. Ram Professional is making considerable changes in process, execution and resources with a focus on commercial offerings, dedicated B2B-focused expertise, and sales and service support, which are critical to growing in this segment. Ram continues to outperform the competition, setting the benchmark in the most important areas for truck buyers: Segment-first: 1,000 lb.-ft of torque with Cummins Turbo Diesel Most luxurious: Ram 1500 Tungsten with air suspension, 24-way massage seats and 540 horsepower Ram 1500 and Heavy Duty: Best ride and handling with five-link solid rear axle with available, segment-exclusive, active-level air suspension Ram 1500 RHO: Best off-road performance per dollar Ram ProMaster: The most cargo space available in any traditional full size cargo van Ram Power Wagon: Most off-road capable full-size pickup Ram is improving market competitiveness and growth while maintaining pricing power through products, services and electrified offerings. Aligned under the global presence of the Stellantis Pro One commercial vehicle organization, Ram currently offers a wide range of products globally, from the Ram 700 compact pickup to the Ram 5500 Chassis Cab and a range of ProMaster vans. Ram is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com. Follow Ram and company news and video on: Company blog: http://blog.stellantisnorthamerica.com Media website: http://media.stellantisnorthamerica.com Ram Truck brand: www.ramtrucks.com Facebook: www.facebook.com/RamTrucks Instagram: www.instagram.com/ramtrucks Twitter: @RamTrucks, @StellantisNA YouTube: www.youtube.com/RamTrucks, https://www.youtube.com/StellantisNA