FIAT of North Miami to Celebrate Grand Opening Tonight with Fashion Event

April 4, 2012 , Auburn Hills, Mich. -  Chrysler Group LLC announced today the opening of FIAT of North Miami in Florida.

FIAT of North Miami joins 143 open FIAT studios in 39 states across the U.S. This stunning new FIAT studio is located at 13110 Biscayne Blvd., in North Miami off Biscayne Bay.

Hugo Belcastro, Diego Cassino and Diego Sanchez Navarro, managing partners of FIAT of North Miami, are celebrating the grand opening of FIAT of North Miami from 6 to 9 p.m. tonight with 600 invited guests and dignitaries. The evening will feature a “FIAT is Fashion” event.

Miami fashionistas and auto enthusiasts alike will enjoy a night of luxury, co-hosted by famed fashion ambassadors Gino Campodonico, of The Adrienne Arsht Center for the Performing Arts of Miami-Dade County; Ginger Harris, editor of DailyCandy Miami; Kelly Saks, Ms. Cuba 2011; Jilian Sanz, fashion director of Haute Living; and Annie Vazquez, fashion writer for Miami.com.

“We are thrilled to have FIAT of North Miami join our ever-growing family of FIAT studios in the state of Florida and across the country,” said Tim Kuniskis, Head of FIAT Brand North America. “FIAT of North Miami is our 15th studio to open in this key market of Florida and is located in a strategic and beautiful location near Biscayne Bay.”

Tonight’s celebration will showcase the FIAT 500 and Fiat 500 Cabrio. The event also will offer an exclusive “Men’s Quarter” equipped with cigar rolling and rum tasting. A commemorative ribbon-cutting ceremony will be presented by the managing partners and North Miami Mayor Andre Pierre.

“The reaction from North Miami consumers to the Fiat 500 and our dealership has really been positive,” said Fernando Arellano Geddes, the studio’s general manager. “It has surpassed our expectations. We think of ourselves as the area’s only Italian automotive boutique.”

About the FIAT Brand
The FIAT brand stands for discovery through passionate self-expression. It encourages people to be in charge of their lives, live confidently and celebrate the smallest of things with infectious excitement. That philosophy is embodied by the North American introduction of the iconic Fiat 500 or Cinquecento – a small car that lives big. Italian at heart and rooted in a rich heritage, the 500 is synonymous with modern simple design blending form, function and a pride of ownership that is genuine.