Dodge//SRT Expands Dodge Power Dollars, Rewards Enthusiasts Who Crave More Power

August 6, 2024 , Auburn Hills, Mich. -  Dodge//SRT is making performance even more attainable, expanding its popular Dodge Power Dollars national sales promotion from Charger and Challenger models to now include Durango SRT 392 and Durango SRT Hellcat models and, for the first time ever, the Dodge Hornet.

“Dodge brand total sales in the U.S. increased 16% from the first quarter to the second quarter of 2024, and we plan to continue to build on that momentum,” said Matt McAlear, Dodge brand CEO. “We know our Dodge//SRT enthusiasts crave more power and performance, and Dodge Power Dollars gives them an extra boost to join the Brotherhood of Muscle.”

Starting today, customers across the United States can get $10 per horsepower cash allowance toward the purchase of 2023 model-year Dodge Charger SXT, GT and R/T models, 2023 Challenger SXT, GT and R/T models and all 2024 Dodge Durango trims, including SRT 392 and supercharged 6.2-liter HEMI® SRT Hellcat models that produce 710 horsepower and 645 lb.-ft. of torque. For the first time ever, the 2024 Dodge Hornet is also eligible for the industry-exclusive program.

Dodge Power Dollars examples include:
 

Durango	HP	Dollars
SXT	293	$2,930
GT/Citadel V-6	295	$2,950
R/T/Citadel V-8	360	$3,600
SRT 392	475	$4,750
SRT Hellcat	710	$7,100
Hornet	HP	Dollars
GT	268	$2,680
R/T	288	$2,880
Charger	HP	Dollars
SXT	292	$2,920
GT	300	$3.000
R/T	370	$3,700
Challenger	HP	Dollars
SXT/GT	303	$3,030
R/T	375	$3,750

Dodge
For 111 years, the Dodge brand has carried on the spirit of brothers John and Horace Dodge. Their influence continues today as Dodge, America’s performance brand, shifts into high gear with a lineup that delivers unrivaled performance in each of its segments.

The new, next-generation Dodge Charger multi-energy lineup is led by the 670-horsepower Dodge Charger Daytona Scat Pack – the world’s quickest and most powerful muscle car. For 2026, the all-new 550-horsepower Dodge Charger Scat Pack, powered by the 3.0L Twin Turbo SIXPACK H.O. engine, expands the Charger lineup, powered by the most powerful Hurricane engine in production.

Dodge also keeps its foot on the pedal as a pure performance brand with the 710-horsepower Dodge Durango SRT Hellcat, the most powerful gas engine SUV ever, and best-in-class standard performance in the compact-utility vehicle segment with the Dodge Hornet.

Dodge is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com.

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