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October 16, 2013 Approximately 300 people attended yesterday the grand opening of FIAT of San Francisco, the first FIAT studio located in The City by the Bay.
October 13, 2013 The Celebrity Fiat 500e “Into the Green” Charity Auction kicked off this past Saturday night (10/12) at the Dolby Theatre during the Motion Picture & Television Fund (MPTF) “One Night Only” Special Benefit Concert, hosted by Hugh Jackman. During the evening’s festivities, the first of ten all-electric Fiat 500e vehicles, personalized by some of Hollywood’s biggest celebrities, was auctioned LIVE at the event.
October 11, 2013 Hugh Jackman will host the upcoming Motion Picture & Television Fund (MPTF) “One Night Only” Special Benefit Concert on Sat., Oct. 12, at 8 p.m. at The Dolby Theater in Los Angeles.
October 8, 2013 Chrysler Group LLC has released sketches of select Mopar-modified vehicles that are headed for the Specialty Equipment Market Association (SEMA) show in Las Vegas. The show takes place Nov. 5-8 at the Las Vegas Convention Center.
September 25, 2013 FIAT of San Francisco, the first FIAT studio to locate in The City by the Bay, is open for business in the Van Ness Avenue corridor.
September 17, 2013 The FIAT brand has partnered with one of Instagram’s first and most active creator communities, #JJ, to commission its founder and top photographers to embark on a photo-documented open road adventure in the new Fiat 500L.
September 11, 2013 As continued recognition of its leadership in sustainability, it was announced today that Fiat S.p.A. has been included in the prestigious Dow Jones Sustainability Indices (DJSI) World and Europe for the fifth consecutive year.
August 31, 2013 Designing city-friendly, environmentally responsible and fun-to-drive small cars is what the FIAT brand and its “Simply More” belief stand for. The new 2014 Fiat 500e electrifies the next chapter of the brand’s legacy by embodying the FIAT brand’s simple, purposeful and fun-to-drive values – through iconic style, engaging dynamics and an environmentally responsible zero-emissions design.
August 31, 2013 The Fiat 500 Abarth brought world-class performance and precision, purposeful and aggressive styling, high power-to-weight ratio and limited-production volume to the small-car segment in North America. Adding even more excitement to the “small but wicked” lineup, in 2013 the Fiat 500 Abarth Cabrio (500c) arrived, harking back to the open-air track cars of the 1960s.
August 31, 2013 Beautiful Italian styling combined with timeless functionality, efficient design and innovative technology have been hallmark attributes for the Fiat 500 (Cinquecento) – making it a timeless icon for more than 50 years.
August 15, 2013 Surrounded by some of the most influential Italian automotive designs, Concorso Italiano provided the perfect setting for the FIAT brand to debut its latest Cinquecento (500) cabrio model: the powerful yet tailored 2014 Fiat 500c GQ Edition. GQ’s style leadership of the modern man inspired the FIAT brand to create a new Fiat 500 variant that continues the brand’s tradition of fashionable, limited-production lifestyle cars for the discerning customer.
August 12, 2013 In Italian, “Cattiva” can describe a person or situation that is naughty yet cool. With that inspiration in mind, FIAT designers developed a standout, factory-customized Cinquecento with a “blacked out” look and an aggressive demeanor: the Fiat 500 Cattiva.
August 7, 2013 Keeping the GPA up in school is challenging enough, and the last concern any student wants to think about is the MPG efficiency of their ride. To make it easier, the editors of KBB.com have developed a list of the “10 Best Back-to-School Cars” and the all-new Fiat 500L delivers high marks in fuel economy, style, versatility and affordability.
August 5, 2013 The FIAT Brand is debuting its unique urban beach party series – the Fiat 500L Urban Surf Party – in six major U.S. cities beginning this month to celebrate the launch of the new 2014 Fiat 500L in North America.
July 23, 2013 The 2013 Dodge Charger and Fiat 500 lead their segments in J.D. Power’s 2013 U.S. Automotive Performance, Execution and Layout (APEAL) Study™, while the Ram Truck brand ranks as the highest non-premium brand in the industry.
July 21, 2013 Three specially constructed Fiat 500 models built on top of high-powered personal watercraft entertained the audience during the 2013 Vans U.S. Open of Surfing in Huntington Beach, Calif. A Fiat 500 in Rame (orange), Fiat 500 Cabrio in Bianco Perla (pearl white) and a Fiat 500 Abarth in Rosso (red) glided across the surface of the Pacific, entertaining thousands of surf fans during the competition’s opening day. The FIAT brand has built some extra watercraft, including a version of the all-new Fiat 500L, so stay tuned. The Italians keep on coming.
July 18, 2013 The FIAT brand is expanding the ports of entry for the introduction of the all-new 2014 Fiat 500L. The first Fiat 500L models arrived to America one month ago via the port of Baltimore, and now the Italian brand is adding the National City Port of San Diego, Calif., as another entry point into the American market.
July 17, 2013 The MONOPOLY® Game at McDonald’s® is set to return this summer, and for the second year the FIAT brand is participating in the event. The FIAT brand is offering game players a chance to win one of three different Fiat 500 models including the all-new Fiat 500L, 500 Hatchback, and 500 Cabrio.
July 16, 2013 FIAT Brand North America will team up with the Vans U.S. Open of Surfing this July 20-28 in Huntington Beach, California. As one of the event sponsors, the FIAT brand will celebrate the recent launch of the all-new, all-electric Fiat 500e in California, in addition to showcasing the high-performance Fiat 500 Abarth Cabrio and the all-new Fiat 500L and 500L Trekking models.
July 11, 2013 Congregating in the nation's largest concentration of charging stations per capita, the Northwest Automotive Press Association (NWAPA) voted the all-new 2013 Fiat 500e their "Top Electric Vehicle" at the first annual "Drive Revolution" green-car event in Portland.
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