500e Newsroom

FIAT Brand North America Helps Make it Easy for Consumers to Purchase or Lease All-new 2013 Fiat 500e

April 12, 2013 FIAT Brand North America is helping to make it easy for California residents to purchase or lease the all-new 2013 Fiat 500e when the electric vehicle (EV) goes on sale in the Golden State this summer. The FIAT brand’s 500e retail plan addresses concerns that have typically prevented some consumers from purchasing or leasing EVs in the past, including initial purchase price, driving range, and the unfamiliarity with charging and operating an EV.

The Fiat 500e ‘Into the Green’ Program Continues During Oscar Week

February 20, 2013 The Fiat 500e “Into the Green” program, which was launched this past November with the objective to build awareness for the first fully electric Fiat 500, is ready to take the stage in 2013 during the week leading to “The Oscars.” The Fiat brand will sponsor two “Into the Green” events, one on Thurs., Feb. 21 in partnership with Vanity Fair and one on Sat., Feb. 23 in partnership with the Motion Picture and Television Fund (MPTF).

2013 Fiat 500e Offers Unsurpassed 108 Highway MPGe Rating and Class-Leading 87 Miles of Driving Range

January 3, 2013 The Environmental Protection Agency (EPA) has rated the stylish Fiat 500e's highway-cycle performance at 108 MPGe, which is unsurpassed by any electric vehicle (EV) on the U.S. market.

FIAT Launches Social Media Sweepstakes to Drive Promotion of the All-New Battery Electric Fiat 500e

December 2, 2012 Now through Mar. 15, FIAT is running a social media sweepstakes in conjunction with the announcement of the all-new battery electric Fiat 500e at the L.A. International Auto Show. Auto show attendees and fans have the chance to win a trip to L.A. and experience one of FIAT’s exclusive “Into the Green” VIP events where they can get up close and personal with the all-new Fiat 500e.

All-new 2013 Fiat 500e Recharges the Electric Vehicle (EV) Segment with Italian Style and Performance

November 27, 2012 Designing city-friendly, environmentally responsible and fun-to-drive small cars is what the FIAT brand and its “Simply More” belief stand for. The all-new 2013 Fiat 500e electrifies the next chapter of the brand’s legacy by embodying the FIAT brand’s simple, purposeful and fun-to-drive values – through iconic style, engaging dynamics and an environmentally responsible zero-emissions design.

Photos of All-new Fiat 500e

November 18, 2012 The all-new battery-electric Fiat 500e brings Italian flavor to the electric vehicle market with a unique combination of iconic 500 design, performance and range. The zero-emission Fiat 500e will be showcased to the general public for the first time at the 2012 Los Angeles Auto Show. The Fiat 500e will be available in the state of California in 2013.

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