Ram Truck Territory Indoor Track Experience at the 2021 Chicago Auto Show

July 14, 2021 , Auburn Hills, Mich. -  The Ram Truck brand is bringing back its Ram Truck Territory interactive ride experience to the Chicago Auto Show. The 28,000-square-foot ultimate in-truck adventure demonstrates the power and capabilities of the Ram Truck brand vehicle lineup. Professional drivers will navigate attendees through the interactive course in both the Ram 1500 light-duty and 2500/3500 heavy-duty trucks, which won three-peat awards in 2019, 2020 and 2021 from MotorTrend as the “Truck of the Year.” It is projected that 12,000 test rides will be given.

Key track features include:

• Torque will be displayed as the Ram 2500 lifts a 7,000-lb wall with the front tow hooks
• A stability demonstration on a “high banked wedge” structure that is more than six feet high and 70 feet in diameter with a 30-degree tilt
• To demonstrate the towing power of the Ram 3500 Highoutput 6.7L Cummins Diesel powered truck, it will hitch to the 24-foot high Ram “Tow Power Tower” and lift a weight to simulate towing 15,000 pounds
• A series of steel culverts will showcase ride handling capability and suspension options
• Riders will also feel the traction and experience hill descent technology on the iconic Ram Mountain, a 13-foot high, 30-foot long course element with 30-degree approach and departure angles
• Technology will be displayed as the drivers highlight the 360-degree camera technology, class-exclusive four-corner air ride suspension, multi-function tailgate, 12.1-inch touchscreen and acoustic NVH features

Course construction facts:

• Fifteen 53-foot trailers are used in the transport of freight
• The Ram Truck Territory properties weigh 140 tons (280,000 lbs.)
• The space is branded with more than 8,000 square feet of graphics

Test drives will be given in the following Ram vehicles:

• Ram 1500 Laramie
• Ram 1500 Limited
• Ram 1500 Rebel
• Ram 2500 75th Anniversary Power Wagon
• Ram 2500 Limited
• Ram 3500 Limited 6.7L Cummins High-Output

Ram Truck Territory will be open to the public during the 2021 Chicago Auto Show, Thursday, July 15 - Monday, July 19.
 
Ram Brand
Ram offers a full lineup of pickups and commercial vehicles; the Ram 1500, 2500/3500 Heavy Duty, 3500/4500/5500 Chassis Cab and ProMaster vans.

The Ram Light-Duty and Heavy Duty pickups are considerably improved for 2025 and offer new products in the fastest growing segment within the pickup space—Sport Trucks. Ram introduced the largest variety of off-road performance trucks the brand has ever offered, including the new Ram 1500 RHO with more horsepower per dollar than any other performance off-road pickup.

In the commercial business, Ram is launching the new 2025 Chassis Cab line with improvements to help customers and upfitters. Ram Professional is making considerable changes in process, execution and resources with a focus on commercial offerings, dedicated B2B-focused expertise, and sales and service support, which are critical to growing in this segment.

Ram continues to outperform the competition, setting the benchmark in the most important areas for truck buyers:

• Segment-first: 1,000 lb.-ft of torque with Cummins Turbo Diesel
• Most luxurious: Ram 1500 Tungsten with air suspension, 24-way massage seats and 540 horsepower
• Ram 1500 and Heavy Duty: Best ride and handling with five-link solid rear axle with available, segment-exclusive, active-level air suspension
• Ram 1500 RHO: Best off-road performance per dollar
• Ram ProMaster: The most cargo space available in any traditional full size cargo van
• Ram Power Wagon: Most off-road capable full-size pickup

Ram is improving market competitiveness and growth while maintaining pricing power through products, services and electrified offerings. Aligned under the global presence of the Stellantis Pro One commercial vehicle organization, Ram currently offers a wide range of products globally, from the Ram 700 compact pickup to the Ram 5500 Chassis Cab and a range of ProMaster vans.

Ram is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com.
 
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